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Google Ad Grants

Pay Per Click

Google AdWord Grant

The Google Ad Grants program offers numerous benefits to non-profit organizations, helping them expand their online reach, increase awareness, and achieve their charitable goals. Here are some key benefits of the Google Ad Grants program:

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PPC stands for pay-per-click, in which advertisers are charged a fee when their ads are clicked. As a result, you are essentially paying for targeted traffic to your website (or landing page or application). The PPC fee is trivial when PPC is working properly because the click is worth more than what is charged for it. For example, if you pay $3 for a click, but the click results in a $300 sale, then you’ve made a hefty profit.

P.P.C. Pricing Plans

  • Small P.P.C. Plan

    672$
    Every month
    Starter Package
     
    • $1,500 Ad Budget
    • Conversion Tracking
    • Google Extensions
    • Weekly Reporting
    • One Time Fee $180
  • Best Value

    Medium P.P.C. Plan

    1,230$
    Every month
    Professional Package
     
    • $4,000 Ad Budget
    • Conversion Tracking
    • Google Extensions
    • Weekly Reporting
    • One Time Fee $380

  • Large P.P.C. Plan

    2,319$
    Every month
    Advance Package
     
    • $10,000 Ad Budget
    • Conversion Tracking
    • Google Extensions
    • Weekly Reporting
    • One Time Fee $680

Our Process

Site Assessment and Intake:  We audit your client's website, online presence of their business and gather information about their target audience and goals.

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Keyword Research and Ad Group:  We will do comprehensive keyword research, ad group creation and bid management for your campaign. In addition, we can prioritize keywords based on your inputs.

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Ad Creation:  Based on keyword research, our team of PPC Advertising strategists will create relevant ads targeting the keywords that are present in the tightly themed ad groups. Ads can be customized to showcase business locations, contact information, service price list, and more.

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Reporting:  Weekly and Monthly PPC performance reports are sent out automatically to keep you informed about the results we’ve achieved.

Lina Web Studio Dashboard

We provide a well organized dashboard to help mange your PPC progress.  Our team provides effective communication through our platform.  You will also have access to all of your analytics.

No plans availableOnce there are plans available for purchase, you’ll see them here.

01

Free Advertising Budget

Google Ad Grants provide eligible non-profits with a monthly advertising budget of up to $10,000. This allows organizations to promote their causes without the financial burden of paid advertising.

02

Increased Visibility

Ad Grants help non-profits appear prominently in Google search results and on partner websites, ensuring that their messages reach a broader audience. This increased visibility can attract more supporters, volunteers, and donors.

03

Targeted Advertising

Organizations can create and target ads relevant to their mission, making it easier to connect with individuals genuinely interested in their cause. This precision helps maximize the impact of their advertising efforts.

04

Measurable Results

Google AdWords provides detailed analytics and tracking tools, allowing non-profits to measure the performance of their campaigns. They can see which keywords and ads generate the most clicks and conversions, enabling them to refine their strategies.

05

Raise Awarness and Funds

Ad Grants help non-profits drive traffic to their websites, where they can provide information about their work, share success stories, and encourage visitors to donate or get involved.

06

Support for Events and Campaigns

Non-profits can use Ad Grants to promote events, fundraising campaigns, and specific initiatives. This flexibility enables targeted promotion during critical periods.

07

Global Reach

Google's advertising network has a global reach, allowing non-profits to connect with supporters and donors worldwide, expanding their impact beyond geographical boundaries.

08

Continuous Learning

Google provides resources, training, and support to help non-profits make the most of their Ad Grants. This includes guidance on ad campaign optimization and best practices for maximizing effectiveness.

09

Sustainability

By reducing advertising costs, non-profits can allocate more resources to their core programs and initiatives, promoting long-term sustainability.

10

Community Building

Ad Grants can help non-profits build a community of engaged supporters who share their passion for the cause, fostering a sense of belonging and commitment.

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